Helping local businesses keep more of what they earn.
I look at your whole business, find where time and money are slipping away, and help you fix it. In plain language, at your counter or over video.
Free right now for my first local businesses.You work hard. The business should work for you too.
“We’re busy every day, but I’m never sure where the money goes.”
“I know I should be online. I just don’t know where to start.”
“I haven’t raised prices in years because I don’t know what’s fair.”
“I spend my nights on paperwork instead of with my family.”
A full look at your business, the way a doctor gives a checkup.
Same checklist every time, so nothing important gets missed. I start with the fundamentals and only bring in new tools where they actually save you time or money.
Are you making money on what you sell?
- Pricing and margins by product or service
- Cash flow and bookkeeping habits
- Payroll costs and how they’re handled
- Costs and subscriptions you’ve stopped noticing
Can people find you, and do they come back?
- Google Maps listing and reviews
- Your website and social pages
- Repeat customers and how you stay in touch
Where do your hours go?
- Scheduling, ordering, and inventory
- Paperwork that could be simpler
- Checklists so staff don’t need you for everything
Are your tools working for you?
- Getting more from what you already pay for, like Square or QuickBooks
- Simple AI help for review replies, posts, and emails
- Only what fits how you work, explained step by step
A one-page Fix-It Plan: what to fix this month, this quarter, and later. No jargon and no 30-page report. We go through it together.
Four steps, at your pace.
Free call
45 minutes. You tell me what’s on your mind, and I tell you honestly whether I can help.
The Checkup
A visit to your business or a video call. We look at your numbers, your tools, and your day-to-day together.
Your Fix-It Plan
A one-page plan, ranked by what will make the biggest difference first.
Help putting it in place
Do it yourself with the plan, or have me set things up and show you how they work.
A plan only helps if it gets done.
Most owners don’t have time to set up new systems. I can do the work with you and make sure you’re comfortable using it.
Fix-It Projects
Money
- Pricing and menu review
- A simple weekly numbers sheet
- Bookkeeping cleanup with your CPA
Customers
- Google listing and reviews
- A basic website
- Simple email or text updates
Operations
- Online booking
- Inventory tracking
- Staff checklists
Tools & AI
- AI for replies and posts
- Point-of-sale setup
- Training for you and your staff
Ongoing Partner
Someone in your corner, every month.
- A monthly check-in on your numbers
- Keeping your tools running
- A call when something breaks or a big decision comes up
Have an idea? Let’s talk it through.
Maybe you want to start a business, open a second location, or add something new to what you already sell. Before you spend money on it, it helps to think it through out loud with someone who will ask the hard questions kindly.
Who is it for?
The customer you have in mind, what they need, and what they use today instead.
Can it make money?
Rough numbers on pricing, costs, and how many customers it would take to be worth your time.
What could get in the way?
Competition, startup costs, permits, and time, so there are fewer surprises later.
What’s the smallest first step?
A cheap, quick way to test the idea before you commit savings to it.
A clear next-steps plan
- The idea, summarized in a few plain sentences
- The questions that still need answers
- Your first three steps for the next 30 days
Good for first-time founders, side projects, and owners weighing a big change. One conversation or a few, whatever the idea needs.
Local, owner-run businesses.
If you know your customers by name, we’ll probably get along.
Hi, I’m Francisco.
I’ve spent more than 15 years making businesses run better. I started as a file clerk at a small law firm and worked my way up to running its office, technology, and website. Since then I’ve worked in project management and, for the last several years, in operations and marketing at a large technology company.
Along the way I learned that most problems aren’t complicated. They just need someone with time to look closely and explain things plainly. Every business owner deserves someone in their corner. I’d like to be yours.
- Business degree in finance from Cal State LA
- 8 years running operations and technology for a small firm
- Years of hands-on work with pricing, customer lists, and automation
- Based in the San Gabriel Valley, working across Los Angeles
What owners say
Common questions
Is it really free?
Yes. I’m taking on my first local businesses at no cost while I build the practice. In return, I ask for honest feedback and, if you’re happy, a short review or a referral.
I don’t have a business yet, just an idea. Can you help?
Yes. The Idea Springboard is made for that. We talk through who it’s for, whether the numbers can work, and the smallest way to test it before you spend real money.
Do you do my taxes?
No. I review your numbers and how money moves through the business, including payroll costs. Taxes, filings, and legal questions stay with your CPA or attorney, and I’m happy to work alongside them.
I’m not good with computers. Is that okay?
That’s exactly who I work with. I explain everything in plain language, set things up for you, and only suggest tools you’ll actually use.
What do you need from me?
About an hour for the checkup, plus a few things to look at, like recent sales reports, a bank or card statement, and your price list. I keep everything private.
Do you meet in person?
Yes, in person anywhere in LA County. Everywhere else, we can do everything over video.
Do you help with hiring or HR?
No. I focus on money, customers, operations, and tools. For HR questions I can point you to the right people.
Let’s talk about your business.
Book a free 45-minute call. No pressure and no sales pitch, just a conversation about what’s working and what isn’t.
I’ll get back to you within one business day.